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Deal Expands Anthem’s Reach to Nearly 150 Million Households, Creating a Major New Force in Entertainment, Music and Sports Programming

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Anthem Sports & Entertainment




Anthem Sports & Entertainment Inc., founded by longtime media industry leader Leonard Asper in 2010, is a global multi-platform media company headquartered in Toronto, with offices in New York, Los Angeles, Nashville and Europe. Focused on acquiring and delivering content to passionate global audiences, Anthem is a fast-growing presence in entertainment, music, lifestyle and sports programming with networks reaching nearly 150 million global TV homes, including 110 million MVPD-served TV households in the U.S. and Canada. Additionally, Anthem’s proprietary content is also distributed to more than 160 million global TV homes through licensing agreements with some of the world’s premier networks. Anthem’s networks and content are available on nearly every major streaming service and digital platform.



Leonard Asper, Founder, and CEO 

Niral Merchant, Chief Financial Officer

Ed Nordholm, Chief Corporate Officer and President of Fight Media Group

Randy Brown, SVP Distribution

Chris Ledwith, SVP National Sales

Anthony Cicione, President GameTV and VP Operations

Chad Midgley, President Game+ and VP Programming

Peter Cohen, SVP, Programming

Peter Einstein, EVP and Managing Director, Anthem International


AXS TV is a leading music, entertainment sports and lifestyle channel, founded by Mark Cuban in 2001. The channel was rebranded in 2012 after partnering with AEG, leading to additional music content development. The network’s current programming lineup features live concerts and events, music-themed information and reality programming, live wrestling and MMA, and off-network runs of popular music-themed programming. AEG includes AXS TV as part of its own sponsorship portfolio, bringing many AEG partners to the network.

Fast Facts:

  • 50+ million homes, including every major US TV market

  • Included in MVPD subscription packages

  • OTT –  AT&T TV, Sling TVand Philo

HDNet Movies, originally launched by Mark Cuban in 2003, features theatrically released films and documentaries presented in high definition, including iconic classics and award winners spanning the 1950s to 2000s.

Fast Facts:

  • 12 million US MVPD homes

  • Streaming on Sling TV

IMPACT Wrestling is one of the world’s largest wrestling entertainment properties creating more than 300 hours of original content annually across television and other digital platforms. IMPACT Wrestling specializes in premium content, pay-per-view events, products and merchandise, as well as the management and promotion and training of professional wrestlers. Its highly successful flagship show IMPACT! is televised on numerous networks including Fight Network and GameTV in Canada, Twitch.TV and Pursuit Channel in the US, Sony ESPN in India, 5STAR and Fight Network in the United Kingdom, SuperSport in Africa and MVStv in Mexico. IMPACT Wrestling also streams a 24-hour channel on and provides a premium channel on Pluto TV.

Fast Facts:

  • 2.3+ million subscribers, 40+ million monthly viewers on YouTube – a top 10 sports producer on the platform

  • 7.2 million followers and 13.4 million monthly impressions on Twitter

  • 1.5 million page likes and 24.5 million monthly impressions on Facebook

  • 410,000+ followers on Instagram

IMPACT Plus, a multi-platform mobile app and digital subscription video-on-demand platform, and one of the newest additions to the Anthem family of services, featuring live monthly premium network specials, instant access to the 3,000-plus hour IMPACT Wrestling library, groundbreaking original series, reality shows, documentaries, and exclusive events from international partners.

Fast Facts:

  • Available on iOS and Android, Apple TV, Roku and Amazon Fire TV, and on the web at After a free 30-day trial, subscriptions are $7.99 a month or $71.99 annually

Fight Network, the world’s premier combat sports channel, is dedicated to complete coverage of combat sports including live, current and classic fights, fight industry news, documentaries, and fight lifestyle. The channel creates original profile, documentary and interview programs through 100% owned FN Studios, and fight genres include mixed and traditional martial arts, boxing, kickboxing, professional wrestling, and more.

Fast Facts:

  • 43+ million TV homes in U.S., Canada. U.K., Europe and Africa

  • Available on Altice, T-Mobile, CenturyLink, RCN, Roku, AppleTV, Amazon Fire TV, Fubo, Pluto, KlowdTV and various NCTC member systems.

GameTV, features game show formats, both current and past, reality series, drama, documentary series, feature films, sports-based games including esports, card-based games including poker, live sporting events such as rugby and wrestling. Leading programs include Family Feud, Celebrity Name Game and Shark Tank, among other programs.

Fast Facts:

  • 8+ million TV homes throughout Canada

  • Launched “GameTime,” a live trivia app experience for iOS and Android that challenges the user to play a variety of contests that are unlocked during evening broadcasts for points that then can be redeemed for rewards.

  • Online portal licensed from GSN Games features for cash and social gaming and is available in iOS and Android stores.

Game+, a cutting edge, millennial-targeted sports and entertainment channel, features  sports-wagering programs, esports news and information, fantasy sports programming, high stakes poker, and other action-driven shows and lifestyle programming.

Fast Facts:

  • 1+ million MVPD TV homes in Canada and U.S. and on Roku.

  • Owns interest in, a leading online fantasy sports and sports wagering subscription service

Pursuit Channel, one of the top outdoor channels in the U.S, offering outdoor enthusiasts diverse programming from calm freshwater fishing to fast paced deer and waterfowl hunting, and all categories in between.

Fast Facts:

  • 35+ million TV homes in the U.S.

  • Programming highlights include On the Water with Hank Parker, Pro vs Joe Fishing, Mark Peterson’s Expedition Series and Wild West Bass Trail

  • The only outdoor network delivered on DISH and DIRECTV’s basic packages

  • On Verizon FiOS, AT&T U-verse, DISH,, Cox and various NCTC members

  • Digital distribution on Roku and via the PursuitUp app

  • Launching on Comcast Flex, Sling TV and Samsung TV Plus in Q4

Fact Sheet

Leonard Asper

Founder and CEO, Anthem Sports & Entertainment

Leonard Asper is a 30-year veteran of the media industry.  He has a proven track record of growing and transforming companies, networks and content organizations across every platform globally.

Through the 2011 purchase of Fight Network, the subsequent acquisition of IMPACT Wrestling, the creation of the Game Plus channel and other launches and acquisitions, Asper, as founder and CEO, has built Anthem Sports & Entertainment Inc.  The fast-growing global multiplatform media company delivers sports, entertainment, music and lifestyle programming to some 150 million TV homes globally; its networks are also available on nearly every major streaming service and reach a vast audience via various other digital and mobile platforms.

Anthem's robust portfolio includes AXS TV, HDNet Movies, IMPACT Wrestling, IMPACT plus, Fight Network, GameTV, Game+, and Pursuit Channel, as well as a content library of over 4,000 hours of premium and classic sports and entertainment programming.

A graduate of Brandeis University and the University of Toronto Law School, Asper remains a member of the Ontario Bar and of the Board of Overseers at Brandeis’s International Business School, where he also founded the Asper School for Global Entrepreneurship. He also served on the Board of the University of Winnipeg Foundation, and holds an honorary Doctorate in Laws from the university.

Asper has helped make a significant difference for communities through The Asper Foundation, where he serves as Chair and Trustee, supporting causes in the areas of arts and culture, community development, human rights, education, youth development, journalism studies, media and healthcare.

Asper also is founder of the Joshua Foundation, which focuses on addressing inner city issues including poverty, hunger, victims of abuse, and education, and is a member of the Board of Governors of the Saul and Claribel Simkin Center, a seniors’ housing complex in Winnipeg.

Len Bio
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